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Cruelty Free, Vegan Skin Care and Hair Care by Organic Beauty Brand OM Botanical

Cruelty Free, Vegan Skin Care and Hair Care by Organic Beauty Brand OM Botanical

OM Botanical has always been opposed to the use of animal testing for the entire line of their cruelty free vegan skin care, hair care and body care products. While this has been a commitment at OM Botanical since its inception, it is necessary to work for adoption of recognized alternative test methods that can validate the safety of their Cosmeceuticals without animal testing. OM Botanical continues to be a leader in the development and promulgation of these alternative test methods.

In 2003 the European Union successfully passed a ban on cosmetics animal testing. No such ban exists in the USA . Thus only a handful of companies support elimination of all animal testing, and cruelty free product movement. Companies certified through the Leaping Bunny Program make a pledge to clear animal testing from all stages of product development. The company’s ingredient suppliers make the same pledge and the result is a product guaranteed to be 100 percent free of animal testing. As a Leaping Bunny certified company, OM Botanical undergoes independent audits, and this commitment is renewed every year.

The CCIC’s Leaping Bunny Program administers a cruelty-free standard and the internationally recognized Leaping Bunny Logo for companies producing cosmetic, personal care, and household products. The Leaping Bunny Program provides the best assurance that, no animal testing is conducted during any phase of product development or manufacturing by OM Botanical, its laboratories, or its suppliers.

It is no accident, that all products manufactured and marketed by OM Botanical are vegan. “We believe that using animals as property or animal products as commodity is unethical” says Sudhir Shah, its vegan founder/ CEO. “By joining the Leaping Bunny Program, OM Botanical has taken a clear stand against animal testing” Shah comments. “Respect for people, animals, and environment is the basis of our ethical commitment” he further elaborates.

ABOUT OM BOTANICAL: Based in Apex, North Carolina, OM Botanical is committed to making the safest and the most effective plant based skin care line. Their entire line of products are made using bio-active organic ingredients. From the millennia-long traditions at the foothills of the Himalayas to powerful botanical ingredients used around the world, they’ve combined the best of Ayurveda and science. All their formulas are always clean, plant based, vegan, and cruelty-free with a focus on sustainability. Their product mix includes One step organic cleanser, Vitamin C face serum, Reef safe sunscreen, Sulfate free organic shampoo and more. Made in USA and packaged in carbon neutral sugarcane tubes or glass, every OM Botanical product sold also plants a tree.

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